Phones, front desk and patient messages
Answering every call, then following up with reminders, recalls and texts that follow the rules.
What this topic covers
A missed call or an unanswered booking request is often a lost patient. These guides cover the front desk side of marketing: phone scripts for new patients, answering services and AI receptionists, call tracking, following up on abandoned appointment requests, and mystery shopping your own practice.
They also cover the rules for messages after the first contact. Texts, ringless voicemail, reminders and recall campaigns fall under FCC consent rules and carrier registration as well as HIPAA, and care programs such as chronic care management and annual wellness visits have their own outreach limits. Start with the new patient phone script, then AI receptionists for medical offices and text message appointment reminders. Each guide links to the rule it relies on and the date it was checked.
The list below starts with answering and scripts, moves to AI and answering services, then to texts, reminders and care program outreach. Check consent records before any new text or voicemail campaign, since that is where most complaints start.
All 21 guides in this topic
- HIPAA and AI receptionists for medical offices
- AI receptionist for a dental office
- Medical answering service vs AI receptionist
- New patient phone script and call sheet for your front desk
- Call tracking for medical practices
- Following up on abandoned appointment requests
- Mystery shopping your own medical practice
- Text message appointment reminders for medical practices
- Ringless voicemail drops to patients
- 10DLC, toll-free and short code registration for practice texting
- Patient recall system
- Chronic care management outreach
- Remote patient monitoring program marketing
- Medicare annual wellness visit outreach
- Transitional care management outreach
- Behavioral health integration and collaborative care outreach
- Patient retention strategies for independent practices
- Patient no-show policy
- Patient portal and app messages
- Birthday and holiday messages to patients
- WhatsApp and messaging apps for medical practices
Other topics
- The rules behind healthcare marketing
- Ads, social media and outreach
- Local SEO, reviews and content
- Websites, privacy and tracking
- Prices, payment and billing notices
- Physician specialties
- Mental and behavioral health
- Dental, vision, hearing and therapy
- Facilities, care services and pharmacy
- Cash-pay, aesthetic and wellness care
- Health companies, vendors and employers
Every guide on one page: all insights by topic.